*Source: Datassentials
Get Your Menu Lent-Ready!
Give guests the seafood, vegetable-forward, and meatless options they’re looking for, with the flavor and variety that keep them ordering all season.
The Season Has Demand. Meet It with Flavor.
Lent gives operators a clear reason to refresh seafood, vegetable-forward, and meatless offerings with dishes guests can get excited about.
Customers Who Practice Lent
A meaningful share of guests observe the season, creating a timely opportunity for Lent-friendly menu options.
Avoid Meat During Lent
For many Lent observers, seafood, vegetable-forward, and meatless dishes become a bigger part of the ordering decision.
Stretch One Flavor Across the Menu
OLD BAY can work across seafood, sides, vegetables, dips, and shareables, helping you create more specials from fewer ingredients.



